So the Beatles are on iTunes. That in and of itself is pretty damn newsworthy.
screen shot taken from iTunes store
However, people have been dodging some questions that I find more interesting.
- Why this year–money, embracing technology, making things easier for fans, a threatening push from EMI? (note: I get that it deals with proximity to the holiday season, but why this year specifically)
- What is the rev share between Apple, EMI, and the Beatles?
- Was there a signing bonus for the Beatles payed out by EMI or Apple?
- Who initiated the conversation or were they in constant negotiation since the iTunes store started?
- Why exclusively on iTunes instead of Amazon and other digital retailers?
- What are sales projections for the end of the year?
- Are they going to sell creative digital packages or just sell tracks and albums? (note: as of now, I could only find a boxed set and 4-minute documentary videos for when someone buys a whole album)
- What will be the top songs and albums by the end of the year? (note: as of now, the top song is Here Comes the Sun and the top album is Abbey Road)
Does anyone have answers or informed guesses to these? If so, comment below.
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