With a US launch imminent, on-demand music service Spotify beefs up their desktop software by allowing users to download playlists and add to your iPod, tablets, and smart phones.

What does this mean for Apple?  Well part of attraction to iTunes is not that it’s the best player, but rather that iTunes store is so easy to use and everything is seamless.  If Spotify were to compliment that seamless purchasing and synchability (I know it’s not a word) with their almost flawless on-demand service then Apple might have a competitor.  With over 10 million users and having reached their 1 millionth paying customer the Spotify community is growing.  The more reasons they have for people to never leave the Spotify (on computer or mobile devices), the more they’ll be able to fill other features that match, if not, are superior to that of iTunes.  Needless to say, the rest of 2011 will be exciting for Spotify.

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