By Brian Kecskemety
Last night, NY Music Tech held its 19th Meetup at the Knitting Factory in Williamsburg. If you weren’t following along on Twitter, (or even if you were), check out the Twubs page for the #nymusictech hashtag here.
As per the usual format, five groups were given five minutes to demo their products or services. We’ve got the full rundown below…
SuperGlued, which aims to be the Wikipedia of every live music experience, was on hand to show off their new Photobook feature, which captures and aggregates concert photos into one destination. SuperGlued’s Photobook parses Instagram feeds for artist-specific hashtags. Photos can be organized and sorted by show, so users who went to a particular concert can see a collection of photos of the same event. SuperGlued uses Instagram feeds because, “it doesn’t force users to do something they’re not already doing.”
SuperGlued also showed off their contest features, which include being able to run a photo contest using the aforementioned Photobook feature. The contests are customizable and ask contestants to engage in different, generally easy social activities. They highlighted a contest they ran with rapper Meek Mill, which garnered over 25 million social impressions. Both the Photobook and contest features are completely free.
GeoRiot co-founder Jesse Lakes explained how the service solves the problem of broken iTunes links being shared internationally. Not only is this inconvenient for fans when artists blast purchase links for their music via their social media outlets, but artists or blogs can also lose out on valuable iTunes affiliate money.
Currently, there are 155 different iTunes storefronts (based on the various territories in which iTunes is available). GeoRiot can test links to determine in which territories they will be valid. The Seattle-based company can develop a universal link, as well as aggregate commissions from the 45 different affiliate programs. Artists and labels can even “double-dip,” earning their standard 70% fee from iTunes sales, as well as a 4-5% commission on top of that.
While iTunes is the only service GeoRiot currently supports, they have their eyes set on Amazon (which has nine different storefronts) for Q1 2013.
Jeremiah Seraphine, CEO and co-founder of Groovebug, demonstrated their new Blue Note app, which scans users’ music libraries and creates a personalized music magazine on the iPad. Music, videos, photos, news, and similar artists are compiled according to the user’s music taste. The app will even find public domain newspaper articles that mention older artists.
Groovebug will compile photos into a full-screen slideshow, which can be viewed while listening to the corresponding music. Apple TV users can watch the slideshows through their televisions while still accessing the app on their iPad.
A subscription to The Blue Note app costs $1.99 per month, which allows listeners to stream full songs and albums. Non-subscribers get 30 second previews and no slideshow functionality.
Even if you’re not aware of Conduit, you’re probably a user. Their network of over 260,000 publishers boasts 250 million users on their platform. Ken Bruno was on hand to demonstrate Conduit Mobile, their DIY app creation platform.
Conduit Mobile makes it easy for almost any artist to create an app. Apps can aggregate social feeds (via Facebook, Twitter, Instagram), videos (via YouTube), tour dates (via Songkick), and RSS feeds. Conduit’s proprietary feature LiveAlbum lets users take, share, and view photos directly from the app.
Even though there are thousands of apps build on the Conduit Mobile platform, Bruno assured that each app is completely customizable and doesn’t have a “cookie cutter” feel. The Conduit Mobile platform currently supports iOS, Android, Blackberry, Windows Mobile, and HTML5.
Pricing currently ranges from $29 per month for unlimited site visits and 5,000 app installs, up to $79 per month for unlimited site visits and unlimited installs. Additionally, a Diamond level is available for a one-time fee of $1299.
Ariel Hyatt, the founder of Ariel Publicity demonstrated their CyberPR service. CyberPR is a niche-focused band-to-blogger platform. CyberPR relies on meta-tagging artists with a variety of attributes, then uses their blogger database (of over 5,000) to effectively identify which blogs certain artists should be pitched to. Instead of focusing on the larger publications, CyberPR goes for the long tail of blogs.
In addition to general music blogs, CyberPR keeps track of niche lifestyle blogs, (gluten-free, Christian Science, mobile tech, etc.) that might be good matches for their clients.
CyberPR is also available as a white label product.