Moses Avalon Talks with SoundCtrl: The Google Bubble, Technology and the Music Industry

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Moses Avalon Talks with SoundCtrl: The Google Bubble, Technology and the Music Industry

by Kira Grunenberg

I was fortunate enough to have the opportunity to attend this year’s New Music Seminar and some of the key offerings of the seminar throughout the conference were these 18-minute “Intensives,” hosted by different industry figures, aiming to give poignant and memorable advice or opinions on a variety of topics.

Moses Avalon is a 30+ year veteran of the music industry who is currently regarded as “one of the top music business experts in the country.” Yesterday, he hosted an intensive titled, “Google Bubble,” which concentrated on lesser known facts surrounding the company’s relationship with users and related issues surrounding the “freemium model.” Avalon has experience that spans from recording and engineering to artist advocacy and authoring books on the business.

After the intensive, Mr. Avalon was kind enough to talk with me, and we discussed the presentation, his two featured books at the seminar, and his feelings on some general trends of the industry. The Q&A is transcribed below:

SoundCtrlSo your intensive on the Google Bubble seemed to me, to be a very realist based, possibly cynical point of view. For example, you had stated, ”If I had a Google phone, I’d…throw it in the garbage as quickly as possible. Do you want them tracking your every move?” How long have you felt this way about Google — particularly about how it affects musicians and the industry?

Moses Avalon – So this is to answer your first question. You just asked me if it was cynical. Someone once said, that cynicism is just reality with the volume turned up. No, I don’t think my point of view is cynical. Actually I think it’s the opposite. I think it’s optimistic. We are going to start seeing these large ISP’s competing to start paying for content and they’re going to need to go through some kind of regulation, which is going to protect our privacy. Will that put a damper on some aspects of the ‘Wild West,’ free association of the internet? Yes, it will but it’s a tradeoff every industry has to go through. Television went through this, music, radio…everyone goes through this.

[With regard to how long,] I always kind of had my eye on this subject but it really hit reality, when I recently bought a Galaxy Tab because I needed a smaller tablet…and when I typed in my email address, within less than half a second, it had populated my entire phonebook with names and email addresses of people I emailed years ago. And I thought it was kind of scary how quickly they could associate all the data from one account to the next -within seconds. So it was a little freaky. It knew a little too much about me too quickly and that’s when I started investigating exactly how all this works, that’s when I learned about the Department of Justice, what’s going on with them…I just consider it being a good consumer. You want to know about the products.

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SoundCtrl’s Music Tech Wrap Up – Thursday, June 21

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SoundCtrl’s Music Tech Wrap Up – Thursday, June 21

Music technology news of the day…

From SoundCtrl:

From around the web:

  • Pepsi and Billboard Join Forces for Summer Beats Concert Series – via Billboard.biz
  • Are we choosing hardware that’s thinner rather than upgradeable? – via WIRED
  • Beatstream Turns Your Music into Dynamic, Beat-Based Videogame – via evolver.fm
  • Is it a bird? Is it a plane? No, it’s motion comics – via TechCrunch
  • iPhone 5 image leaks – via MobileFun

SoundCtrl Top List: 8 Tech CEO Quotes

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By Jessica Wunsch

“Music is really being reinvented in this digital age, and that is bringing it back into people’s lives. It’s a wonderful thing. And in our own small way, that’s how we’re working to make the world a better place.”
-Steve Jobs, Apple

For.Tech.Dummies. (FTD):
Designer and innovator, he was best known as the co-founder, chairman and chief executive officer of Apple, Inc. Through Apple, Jobs became a pioneer of the personal computer revolution, bringing such devices as the iPod, iPhone and Mac into mainstream culture, and digitalizing music through advances in iTunes.

“The basis of our partnership strategy and our partnership approach: We build the social technology. They provide the music.”-Mark Zuckerburg, Facebook

FTD:Becoming one of the youngest CEOs of his time, he has revolutionized the social networking experience for a new generation. In programming Facebook, he has given users across the world the opportunity share their music and experiences on a wider scale.

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SoundCtrl App Reviews: AppRetro Goes Digital with Mixtaping.fm

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SoundCtrl App Reviews: AppRetro Goes Digital with Mixtaping.fm

by Scott Danielson

Each time a new technology pops up in the form of a web app, it becomes more and more apparent that old habits don’t die, but instead simply evolve to fit the times.

Today we’re taking a looking at a (very) new service that revitalizes the age-old tradition of creating a personal collection of songs for those special people in your life (or for yourself). Mixtaping.fm is a social tool for building and sharing digital playlists with an analog feel.

After logging in with Facebook or Twitter, you’ll be able to create your first mixtape. Mixtaping.fm gives you the opportunity to upload a cover image, or import a photo from either Facebook or Instagram to use as your cover. After settling on a cover and choosing one of several tape designs, you can begin to load your mix with songs.

The music library from which you can pull music is satisfactorily extensive. Simply begin typing a song in the field to right of the track listing, and use the drag-and-drop functionality to add songs to either Side A or Side B of your mix time. The counters above the search field will keep track of the total play time on each side of your tape, up to a historically accurate 30-minute per side limit.

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Pirate Radio: We Fought the FCC and Romance Won

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Pirate Radio: We Fought the FCC and Romance Won

by DeVon Harris

The escape route ran along the top of the connected rowhouses lining Baltimore Avenue. The plan was for any DJ or station staffer to climb into the attic and exit a hatch door that lead to the roof and then head westward across six roofs to a light green house, go down the rear stairway and knock on the door. The tenants of that house had an understanding with the heads of our station to let us in, and then out the front door, if we came knocking.

The year was 1997 and this was the escape plan we practiced at WPPR, West Philadelphia Pirate Radio, in case the FCC ever came knocking. We operated out of a nondescript house on the 4900 block of Baltimore Ave. A few local hippies ‘squatted’ in the abandoned house and somehow got the electricity turned on and turned it into not only a home, but a low-wattage radio station that broadcasted throughout a radius of about 20 miles. All of this was of course unsanctioned by the FCC, the Federal Communications Commission.

The leaders of WPPR, Pete Tridish (pronounced “petri dish”) and Bertha Venus, had notoriety from their appearances on CNN, NBC, etc. as voices for our rights to free speech and liberation of the airwaves as the property of Americans who should be able to communicate on them freely. It was a menagerie of wildly different perspectives speaking and playing music from the heart and exercising free speech. There were 35 DJs with shows like “Incarceration Nation,” directed at the “1.6 million legal slaves.” There was the Condom Lady who spoke about safe sex and drug use, Jah-Sun discussing revolutionary indigenous peoples around the world, and DJ Damage – a handsome local college kid who provided the latest college hip-hop & commentary.

WPPR doesn’t exist anymore. Almost no stations like it are around anymore. The Internet has made local – or global – distribution far more accessible and communities can go to blogs or online radio for localized content. In fact, a lot of former micro-broadcasters, like the popular East Village Radio, don’t even broadcast radio signal anymore and live only on the web.  It’s clearly not as romantic as ‘the good old days’ and often marginalizes the elderly or those that can’t afford or don’t use the Internet.

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