Snapchat Could Be Valued at $10 Billion

Misc, Startups SoundCtrl July 30, 2014

- Chinese company Alibaba could invest enough to bring Snapchat to $10B
- Future brand integration could be a vital part of its valuation
- Puts Snapchat at the same pace of growth as Facebook was on

The Sony Walkman – For $700

Misc, Mobile & Tablet SoundCtrl July 24, 2014

Thought Walkman was a thing of the past? Sony is thinking differently as they revive the legendary brand name with the release of the company’s new MP3 player.

FiftyThree “Pencil” Partners with Music App Squiggle

Misc SoundCtrl July 23, 2014

By using the revamped Pencil you can draw strings to play within the app, transforming your iPad into a music-playing instrument easier than ever before.

Carileon: A Duet With the Wind

Artist Support, Misc SoundCtrl May 15, 2014

A new instrument constructed of steel, aluminum, and resin, Sebastien Leon’s Carileon is a playable hybrid between church bells and wind-chimes.

15-Year Old Inventor Creates Cardiology Device and App Steth IO

Industry Commentary, Misc SoundCtrl May 14, 2014

Suman Mulumudi, a 15-year old student, has invented revolutionary iOS medical technology as the CEO of his own healthcare startup…without even graduating.

TONIGHT! SoundCtrl and Green Label Present the 2014 FlashFWD Awards

FlashFWD, Misc SoundCtrl May 14, 2014

Tonight, along with Green Label, SoundCtrl will be presenting the 2014 FlashFWD Awards, honoring up-and-coming visionaries and leaders in the music technology field. Nominees for the awards are judged by a group comprising business figures, luminaries, and visionaries in music and technology.  Judges will base their decisions on a set of criteria including cultural influence,