Live Nation…and….Wal-Mart?

Posted on | February 15, 2010 | No Comments

I know. I was just as surprised as you AT FIRST. But then, I got thinking a little more. Shitty bands like Black Eyed Peas and The Eagles signed exclusive deals with mega stores like Target and Wal-Mart (respectively), so why wouldn’t Live Nation want a piece of a booming brand amidst a fledgling economy?

On the flip side, I’m sure Wal-Mart realizes that concerts are one of the only revenue streams in the music industry that’s in the black as well as the potential of being aligned with both Live Nation and their brother-to-be Ticketmaster. Well played Wal-Mart. Well played. My only question is what the service fee will be and what is Wal-Mart’s cut of the pie?