Last year, I had the great pleasure to be a speaker at Blog World & New Media Expo, which is the largest blog and social media conference in the industry (coverage here).
This year however (more specifically TOMORROW), SoundCtrl is stepping up to the plate to curate the only two music panels for the New York conference. If you’re gonna be there tomorrow, check out are panels at 2:30 and 3:45 (respectively listed below).
What Goes Into Growing A Music Blog
Moderator: David Chaitt
Speakers: David Moffly (BaebleMusic), Grace Jones (Tell All Your Friends PR), Brenna Ehrlich (Mashable)
Music is such a passion point for many people that music blogs pop up for every style imaginable, but what are some key factors that help a blogger’s reach go from their 100 friends to 100,000 devout readers. 2 bloggers and an indie publicist discuss: defining blog voice, the role of video, breaking a band, developing relationships with labels and publicists, the role of social media, and MORE!
College Music BlogWorld
Moderator: Jesse Kirshbaum
Speakers: Tim Weber, Lisa Hresko, Elliott Wilson
Recently, we’ve been seeing a recurring trend within the music industry. With the cultural shift that’s promoting an increase in college enrollment, artists are finding a new lifeblood within the college scene. Artists such as Mike Posner, Wiz Khalifa and most recently Chiddy Bang have all emerged after extensive coverage on blogs and heavy rotation throughout universities. As artists begin to seek out students as the primary target of all their efforts, the power and influence has begun shifting towards the most unexpected, but most enthusiastic cohort of people… college kids.