Multi-media lifestyle powerhouse VICE tossed its hat into the electronic scene today with the launch of an online EDM channel called Thump.
The trailer below preceded the launch, describing the channel as a culture hub for everything electronic music:
“Through original videos from the most electrifying events around the globe, to weekly music video premieres, mixes from the most forward-thinking DJs, and an engaging slate of editorial and blog features, THUMP offers a unique portal into the culture of electronic music.”
Time will tell if this outlet can compete against the explosion of similar sites such as DJZ, elektro daily, and MOX.tv.
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