SoundCtrl is excited to announce our upcoming keynote and panel for Social Media Week: Creating Music for the Social Web. Chris Kaskie (President, Pitchfork Media) will be delivering a keynote, followed by a panel featuring Kaskie, Josh Deutsch (CEO, Downtown Records), Maura Johnston (Editor of Music, Village Voice), and recording artist Asher Roth.
WHEN: Wednesday, February 15th – 9:00am-11:00am
WHERE: Hearst Tower – 300 West 57th Street, New York, NY
About the keynote: Chris Kaskie (President, Pitchfork Media)
Chris Kaskie is the President of Pitchfork, the essential guide to independent music and beyond. With more than 4 million unique visitors each month and 500,000 visits each day, Pitchfork has one of the web’s most loyal audiences, and is considered one one of the world’s most popular, respected, and influential music publications. In addition to developing Pitchfork into an internationally renowned online music magazine, Chris runs the company day-to-day and is an architect of Pitchfork’s growth and expansion into other arenas, such as the Pitchfork Music Festivals and Pitchfork.tv. He lives in Chicago with his wife Amy and two children, Cecilia and James.
Chris Kaskie is the President of Pitchfork, the essential guide to independent music and beyond. With more than 4 million unique visitors each month and 500,000 visits each day, Pitchfork has one of the web’s most loyal audiences, and is considered one one of the world’s most popular, respected, and influential music publications. In addition to developing Pitchfork into an internationally renowned online music magazine, Chris runs the company day-to-day and is an architect of Pitchfork’s growth and expansion into other arenas, such as the Pitchfork Music Festivals and Pitchfork.tv. He lives in Chicago with his wife Amy and two children, Cecilia and James.
About Creating Music for the Social Web:Music consumption has changed drastically with the advent of social media and digital distribution. Digital channels for recommendation and discovery are fluid and rapid, encouraging the creation of viral content that sweeps through our social networks and is shared peer-to-peer. Has the creative process been changed because of this? With music rapidly becoming less of a product and more of a utility, which is more important: to sell? or go viral?Moderator:Jesse Kirshbaum – CEO, NUE Agency (@JesseKay)
Panelists:
Josh Deutsch – CEO, Downtown Records (@DowntownMusic)
Maura Johnston – Village Voice, Editor of Music (@Maura)
Chris Kaskie – President, Pitchfork Media (@ChrisKaskie)
Asher Roth – Recording Artist (@AsherRoth)
For more information on this and other panels, as well as registration, visit SocialMediaWeek.org.
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